According to the previous feedback, the smart pad has too much limitation when using and also cost too much. So, in order to solve the "memory burden", we think maybe voice recording can be better.
The voice record is a product similar to the speaker connected to the phone. It records the voice in a space and upload to the phone, and ai on the phone can have the feedback to the user through the speaker. Then user can get a shopping list in advance.
We choose this because, When the user is using the product, this is the most sensitive moment to the remaining amount. The user has the perception about the time of almost running out instead of been already run out. So, the voice record by user himself based on Ai can also remind in advance.
This is the method we try to let people feel urgent and enter the supermarket. By showing the bad result when you find there’s not enough to use or the exhausted pictures of gif of goods.
According to the GPS positioning when the user is 5 meters away from the supermarket on the way home, there is a reminding message.
Through the vibration, the purchased products are displayed on the lock screen.
Remind users and show urgent demand through the scene map of the goods to motivate users go to the store.
Then when the user arrive the shop, he can Click card flip to see the accurate shelf location of the goods in his store. It is convenient for users to quickly find
Save time looking for goods
After he find the goods he want, user can scan the barcode of the product and pay directly for goods, no need to wait in the queue. This can save users offline shopping time. The goal is let users feel less trouble to shop offline.
We also think that this can be applied to the iwatch.
However, we feel this is not a good and micro design because we designed a long process to solve several problems.
After long time discussion and thinking, we shift our design concept from "memory burden" to "Pay Go".
In the research, offline stores are more friendly to users who have enough time to go shopping, select goods, and enjoy shopping. In the city, there are some office workers who shop online because of high work pressure and not enough time.
They need better time management and efficient purchases.
I made this chart based on previous discussion to make it more clear. Some users shop online because of time saving and they feel cost time to shop in the store.
Therefore, "Pay Go" is fast finding and buying goods in the store, saving offline shopping time to motivate more people to shop offline. Then the negative effect of shopping online can be relieved.
The whole user journey
This user journey is made for ourself to know how the whole process works.
I and Dark firstly discussed about the recording methods based on the previous feedback. We think about more recording methods and more scenarios.
User can not only use voice to record but also typing text to record the things they want to buy.
The first generate "Pay Go"
This is the prototype of app. User can not only use mobile phone to see the map, when they have several things to buy, they can also connect to the intelligent basket to see the map when shopping.
They scan the products directly on the basket and pay with the phone in the end, saving much time to wait in the queue.
We are now not focus on recording and reminding, we are focus on shopping fast and improve the experience of shopping offline for some users. Then we need to consider about more interaction and visual details of the design.
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