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Writer's pictureYanyi

Macro UX 4


Presentation to Dreem Company

In this week, we mainly concluded our previous researches and our insights.

We changed our visual design of the powerpoint after discussing together.

cover of our new powerpoint

We used dark blue and pink with low saturation to present and curves and round shapes.

We want to show a feeling of gentle, peace and safe with these two colors, and no obvious sexual tendency.


We looked back our previous research and did more analysis.

We found some features of sleep in the private environment from sleep diaries, for better comparison:

1. Environment:

- Stable, little interruptive factors (noise, light…) - Can be changed to some extent - Abundant resources for sleep

2. Behavior:

- Dress casually - Adjust to a relaxed posture - Lock the door to ensure safety - Ritual behaviors

3. Sleep state:

- Good sleep quality

- Deep sleep

- Sometimes can’t sleep in a short time

4. Feeling:

- Less disturb & restrict → Easy, relaxed, freedom

- High controllability (light, smell, noise, temperature)

- Safety

- less invasion of private territory


Brainstorm about design concepts

Feedback:

1. One of the comments said she had no habit of napping in a public and cannot understand this.

2.

I think that we should not encourage people to sleep in the public because of many reasons such as safety. We can actually see people sleep in a park bench when it's sunny or nap on the tube when going to work.

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